Chevrolet owner statistics are best understood through sales, market and vehicle-trend data because primary sources do not generally disclose a count of active Chevrolet owners. The figures below therefore distinguish Chevrolet-specific results from GM-wide measures and broader U.S. industry indicators.
Key Chevrolet Owner Statistics
The most useful headline figures are:
- In 2024, GM sold 2.705 million vehicles in the United States, compared with 2.595 million in 2023, across retail, fleet and courtesy-transportation sales.
- In 2024, Chevrolet U.S. sales increased 1.5%, reaching the brand’s highest level since 2019.
- In the fourth quarter of 2024, Chevrolet sales rose 17% year over year in the United States.
- GM held 16.5% of U.S. industry sales in 2024, compared with 16.2% in 2023 and 16.0% in 2022.
- In 2024, GM sold 1.383 million trucks in the United States, representing 31.8% of the truck market.
- In 2024, GM sold 1.144 million U.S. crossovers, representing 12.6% of the crossover market.
- GM’s U.S. car sales were 178,000 vehicles in 2024, equal to a 6.0% car-market share.
- Chevrolet Trax sales increased 84% in 2024, and the model led the U.S. small-SUV segment for the year.
- GM was the top seller of full-size SUVs for the 50th straight year in 2024 in the United States.
- GM’s U.S. electric-vehicle sales increased 125% in 2024 compared with 2023.
- GM delivered 42,000 electric vehicles in the fourth quarter of 2024 in the United States.
- The Chevrolet Equinox EV’s fourth-quarter 2024 sales increased 85% from the third quarter in the United States.
- Battery-electric vehicles represented 7% of all new vehicles in model year 2024, down from 10% in 2023, according to the EPA’s industry trend comparison.
- The average new light-duty vehicle reached 27.2 mpg in model year 2024, an EPA-estimated real-world record for the U.S. fleet.
- Truck-SUV fuel economy rose 1.0 mpg to 25.7 mpg in model year 2024 in the EPA category estimate.
- Model-year 2023 new-vehicle real-world CO2 emissions were 319 grams per mile, a record low in the EPA release.
- GM’s average fourth-quarter 2024 transaction price was nearly $53,000 per vehicle in the United States.
Contents
- Key Chevrolet Owner Statistics
- Chevrolet Owner Statistics: Brand Scale and U.S. Sales Trends
- Chevrolet Owner Data by Vehicle Type and Region
- Chevrolet Truck, SUV and Car Market Trends
- Chevrolet Electric-Vehicle Adoption Statistics
- Chevrolet Fuel Economy and Emissions Data
- Chevrolet Ownership Context: Pricing, Fleet Mix and Market Position
Chevrolet Owner Statistics: Brand Scale and U.S. Sales Trends
The strongest available scale indicators come from GM’s U.S. sales reporting. They are useful for understanding the market surrounding Chevrolet, but they are not a count of active private owners.
| Measure | Period | Result |
|---|---|---|
| GM U.S. vehicle sales | 2024 | 2.705 million |
| GM U.S. vehicle sales | 2023 | 2.595 million |
| GM U.S. market share | 2024 | 16.5% |
| GM U.S. market share | 2023 | 16.2% |
| GM U.S. market share | 2022 | 16.0% |
GM’s 2024 U.S. total was its highest since 2019, while the company’s fourth-quarter sales increased 21% from the year-earlier quarter. Chevrolet’s own U.S. sales rose 1.5% in 2024 to the brand’s highest level since 2019, and Chevrolet fourth-quarter sales increased 17% year over year.
Source: 2024 Annual Report and GM posts 4% sales growth in 2024, as market share keeps expanding.
GM ended 2024 with about 54 days of U.S. inventory. That is a dealer-stock availability estimate, not a measure of owner retention, repeat purchasing or the installed Chevrolet population.
Chevrolet Owner Data by Vehicle Type and Region
GM’s reported vehicle mix shows where the broader portfolio was concentrated in 2024. The segment figures below cover GM, not Chevrolet alone.
| GM segment or market | 2024 sales | Share or comparison |
|---|---|---|
| U.S. trucks | 1.383 million | 31.8% truck market share |
| U.S. crossovers | 1.144 million | 12.6% crossover market share |
| U.S. cars | 178,000 | 6.0% car market share |
| North America | 3.215 million | 15.8% market share |
| China | 1.839 million | 6.9% market share |
| Brazil | 315,000 | 12.0% market share |
| South America | 424,000 | 10.7% market share |
GM’s total worldwide vehicle sales were 6.001 million in 2024, compared with 6.189 million in 2023. In its reported worldwide markets, GM sold 5.998 million vehicles and held an 8.3% market share in 2024; the filing’s calculation structure excludes Europe and sanctioned countries as described in the report.
GM’s worldwide market share was 6.7% in 2024, down from 7.1% in 2023 and 7.5% in 2022. These worldwide measures include joint-venture sales where specified and should not be read as Chevrolet owner counts.
Source: 2024 Annual Report.
Chevrolet Truck, SUV and Car Market Trends
The 2022–2024 U.S. GM segment series illustrates the market direction relevant to Chevrolet truck, SUV and car shoppers.
| Segment | 2022 sales | 2023 sales | 2024 sales |
|---|---|---|---|
| Trucks | 1.246 million | 1.303 million | 1.383 million |
| Crossovers | 814,000 | 1.068 million | 1.144 million |
| Cars | 214,000 | 224,000 | 178,000 |
Truck and crossover sales increased in each year shown, while car sales fell in 2024. GM’s truck market share was 31.4% in 2022, 30.7% in 2023 and 31.8% in 2024; crossover share rose from 10.9% to 12.3% and then 12.6%.
GM’s U.S. car market share moved from 7.6% in 2022 to 7.3% in 2023 and 6.0% in 2024. These are GM segment results, not Chevrolet-specific model registrations.
Chevrolet-specific model indicators add detail to the SUV trend: Trax sales increased 84% in 2024 and the model led the U.S. small-SUV segment for the year. GM also remained the top seller of full-size SUVs for the 50th straight year in 2024.
Source: 2024 Annual Report and GM posts 4% sales growth in 2024, as market share keeps expanding.
Chevrolet Electric-Vehicle Adoption Statistics
GM’s electric-vehicle figures show accelerating deliveries, while EPA data provides the industry context for interpreting Chevrolet EV adoption. Neither source reports the share of active Chevrolet owners who drive electric vehicles.
GM’s U.S. EV sales increased 125% in 2024. Fourth-quarter deliveries were 42,000 units, 10,000 more than in the third quarter and nearly twice the second-quarter total; GM ranked as the number-two U.S. EV seller across the second half of 2024.
Chevrolet’s Equinox EV had an 85% increase in fourth-quarter sales from the third quarter of 2024. This is model sales growth, not growth in the total owner population.
For model-year 2024 U.S. light-duty vehicles, battery-electric vehicles represented 7% of all new vehicles, down from 10% in 2023. Within vehicle types, BEVs represented 30% of car SUVs, 4% of truck SUVs and 2% of pickups; PHEVs represented 3% of car SUVs, 4% of truck SUVs and none of the pickups in the EPA summary.
Source: GM posts 4% sales growth in 2024, as market share keeps expanding and Highlights of the Automotive Trends Report.
Chevrolet Fuel Economy and Emissions Data
EPA automotive-trend figures describe new U.S. light-duty vehicles and generally use estimated real-world test-cycle results. They are not observed fuel economy for Chevrolet owners or a Chevrolet fleet average.
| EPA measure | Period | Result |
|---|---|---|
| Average new-vehicle fuel economy | MY2024 | 27.2 mpg |
| Change from prior model year | MY2023–MY2024 | +0.1 mpg |
| Truck-SUV fuel economy | MY2024 | 25.7 mpg |
| New-vehicle CO2 emissions | MY2023 | 319 g/mile |
| Fuel-economy change | MY2004–MY2024 | +41% |
| CO2 change | MY2004–MY2023 | -31%, or 142 g/mile |
Average new-vehicle fuel economy improved in 16 of the 20 years through model year 2024. Compared with a fleet excluding BEVs and PHEVs, EPA’s model-year 2024 counterfactual was 1.7 mpg lower, 13 horsepower lower and 72 pounds lighter.
For model year 2023, EVs and PHEVs reduced estimated new-vehicle CO2 emissions by 38 grams per mile and improved fuel economy by 2.2 mpg. From model year 2004 to 2023, new-vehicle fuel economy increased 40%, or 7.8 mpg.
The combined BEV, PHEV and fuel-cell share of production rose from 6.7% in model year 2022 to 11.5% in 2023. EPA projected a 14.8% share for model year 2024 based on manufacturer information before final production and sales data, so that figure is a forecast rather than an observed result.
Source: Highlights of the Automotive Trends Report and EPA Report Shows US Fuel Economy and CO2 Emissions Reach Records.
Chevrolet Ownership Context: Pricing, Fleet Mix and Market Position
Price and sales-channel data help describe the purchase context, but they do not convert directly into a private-owner population. GM’s average fourth-quarter 2024 transaction price was nearly $53,000 per vehicle, above the industry average; the release does not provide an exact industry-average dollar value in the cited statement.
GM reported 4.010 million wholesale vehicle sales worldwide in 2024, including 3.464 million in GM North America and 547,000 in GM International. Wholesale sales are to dealers, distributors and government buyers, so they are not the same as retail owner purchases.
| Wholesale measure | 2023 | 2024 |
|---|---|---|
| GM North America | 3.147 million | 3.464 million |
| GM International | 621,000 | 547,000 |
| GM worldwide total, 2024 | — | 4.010 million |
Wholesale vehicle sales outside the United States represented 27.9% of GM’s 2024 wholesale volume. The North American increase and International decrease therefore describe distribution flows, not changes in the number of active Chevrolet households.
GM’s 2024 U.S. vehicle sales were 2.705 million, compared with U.S. industry sales of 16.385 million. GM’s North American market share increased from 15.6% in 2023 to 15.8% in 2024, based on the filing’s rounded reported shares.
Source: 2024 Annual Report and GM posts 4% sales growth in 2024, as market share keeps expanding.